Disney+ turned down this gorgeous Hawkeye poster

Disney+ turned down this gorgeous Hawkeye poster

A concept artist for Marvel Studios Hawkeye revealed a new never-used poster for the MCU’s final Disney+ show in 2021.

Jeremy Renner and Hailee Steinfeld teamed up in fall 2021 to bring Clint Barton’s first solo story to the MCU, following up on the hero’s post-Avengers: Endgame, story while introducing Kate Bishop to the MCU. Much of the show drew inspiration from comic book artist Matt Fraction’s run Hawkeye from the mid-2010s, while giving fans an exciting new Christmas story within the Marvel narrative.

As has been the case in all MCU projects, Hawkeye used some exciting tactics with its marketing and promotional materials, teasing mysterious new characters and even celebrating high-profile newcomers like the Kingpin.

But now, more than a year after the show’s debut, a well-known Marvel comics artist has shared new insight about a gorgeous poster that flew under the radar.

Hawkeye comic artist on unused poster

Cartoon artist David Aja shared an image of an unused poster for Marvel Studios Hawkeye on Twitter, with Clint Barton, Kate Bishop and Lucky the Pizza Dog in the middle. The trio walk down a New York City street in the snow with the buildings a purple hue, paying homage to the core color of both heroes’ suits that come later in the show.

While Aja noted that he was paid for his work, he never saw it used during the Hawkeyes’ promotional run:

“A Hawkeye poster I made for the TV series that never saw the light of day. (Yes, they used the concept for a poster and yes, I was paid for it, no conspiracy, please)”

Hawkeye poster
Marvel Studios

A fan pointed out that the poster was used “in a game called Topps Marvel Collect,” congratulates Aja on the work, although Aja did not feel the same joy as he did black with “No idea about that…”

See also  Restored Version of 'Muppet Christmas Carol' Comes to Disney+ WITH Missing Song!
Hawkeye poster
Marvel Studios

Another fan shared a photo of them wearing a San Diego Comic-Con 2022 shirt with the poster on the front, though Oh yes again had “no idea they used it for a T…” after he thought it was not used for Hawkeyehis campaign tour:

Hawkeye poster
Marvel Studios

David Aja did not have it easy Hawkeyerun considering that Disney used much of his work from the comics without properly crediting him, even leading some fans to boycott the show as a result. That doesn’t take away from how spectacular his work looks, though, paying homage to New York winters while making sure the show’s two superheroes and their super dog shine in the spotlight.

It is difficult to say why this poster was not used at any point below Hawkeye‘s run other than on t-shirts and MCU-adjacent games, though it would surely have received a lot of recognition if the case were different. These images did their best to pay homage to Hawkeye’s roots in the comics while also giving the character the solo story that fans had been wanting for a long time.

Now, while viewers wait for news on whether Hawkeye gets a second season, posters like this will help remind the MCU fandom of all the success Renner and Steinfeld had in their first effort together.

All six episodes of Hawkeye now streaming on Disney+.

Leave a Reply

Your email address will not be published. Required fields are marked *